In this project, I have gained the ability to demonstrate creativity and marketing skills through the design execution of a power wall for Phenhaligon, with a focus on showcasing their British tales collection. Incorporating a unique design feature by using upcycled materials such as reusing scrap fabric and coffee dye. Using these materials adds texture and enhances the brand's identity creatively as it captivates one's attention. This project highlights my ability to use sustainable materials, branding, and merchandising concepts in a cohesive
and visually appealing retail display